Archive for the 'RSS' Category

CPM and Ajax (a.k.a New Metrics)

on Sunday, January 27th, 2008

I was trying not to write about facebook but it came to a point that it’s a good example for my post.

Classic web advertising for banners (in some cases text links) are still paid by impressions. Like the banners on the left column of Facebook pages, everytime user changes a page, an ad is shown, and the advertiser is charged per 1000 impressions. Everybody knows that there is nothing interesting with this.

Facebook, some weeks ago has changed their photo gallery to an ajax photo gallery.
Everytime you see a photo and start browsing to the other photos, without refreshing the page, an Ajax call was done and new photo was shown on the very same page. There was no refresh, therefore the rest of the page -as well as the banner on the left- were not changed.

Facebook recently switched back to their old way. One photo is 1 page view again. I wondered why? It was really obvious. They’ve lost major page views with just this change. On the old system, people were rapidly viewing photos spending (in most cases) no more than 15 seconds per photo. For an album of 20 photos, it was an easily generated 20 page views for them. New system, slowed down the page views but now the users were spending more time on the same page with the same banner. Still with the old metric, 1 page view for 20 photos.
Read more…

Solutions are limitless in democracy

on Wednesday, September 14th, 2005

RSS + bittorent + TV here is Torrentocracy
Nice work…

Time Magazine and RSS

on Monday, August 22nd, 2005

When things hit Time, I guess it’s pretty much hit mainstream:

here is the Time’s article on RSS

Present and Future of RSS

on Wednesday, August 10th, 2005

Ynot has a nice article about RSS…

The Present and Future of RSS

RSS vs Atom

on Monday, July 18th, 2005

A nice article comparing RSS and Atom


Track’n Feed

on Wednesday, July 13th, 2005

I was checking my website’s logs and saw something suspicious. So I decided to track the IP down.
I was really surprised about what I’ve found.
A new Feed tracker, but in French.

Track’n Feed

It says: bientôt disponible if you go by the domain name but try this :
Everything seems working except the images.

The site put the logo and pictures alive, but the domain is not still working…

Longhorn RSS APIs reveal MS strategy

on Tuesday, July 12th, 2005

After watching the Longhorn- RSS and Browsing Teams 1 hour video, I was so amazed. At first it was something really unexpected from Microsoft. Supporting RSS at OS Level? Having APIs for RSS? Is Microsoft approaching to the open source guys by supporting RSS deeply?

Days passed and I see the things much clearer.

After reading this passage, you’ll understand the Microsoft way and Microsoft’s idea about computers and computer users (plus developers). The question you should ask to yourself is “What is an Operating System?”
Read more…


on Saturday, July 9th, 2005

Recently I recieved a friendly request from a fellow Canadian.
Dale from Toolbutton Inc. contacted me at RTC Feeds and told me about their new service WebRSSReader.
Their service seems real nice. I suggest you to use it whenever you need an rss reader to go.

Try it here.

RSS Advertising and the Future of the Inbox

on Wednesday, July 6th, 2005

Pat’s tip : from Ynot

Ron’s Comment:
Some RSS readers like Thunderbird can filter or block content inside the RSS. So it’s very soon that others will start to filter it out.
But obviously RSS advertising is a good idea. Since October 2004 I’m already accomodating advertisements at my site feeds.
Checkit out: RTC Feeds

Marketers See Opportunity as a Web Tool Gains Users

on Tuesday, July 5th, 2005

Really good article

THE fledgling R.S.S. business is starting to attract some attention from those catering to Internet advertisers.

Google, Pheedo, Feedster and Yahoo Search Marketing are all peddling advertising options for R.S.S., an increasingly popular way of having a personal computer automatically retrieve information from the Internet.

For example, R.S.S. users interested in local weather could view forecast updates on their computers without having to visit a particular Web site.

Some big companies, like Verizon, are starting to buy space in the R.S.S. information streams, which are selected anonymously and pulled from Web sites by a PC.

please read the rest of this article from NY Times