Google Wins By Losing
by Harun Yayli on Wednesday, November 1st, 2006 at 1:28 pm under Google, Hot Competition, Industry, Internet
Interesting article on googles non-search products and how they’re expanding their business.
Some of Google’s non-search projects are really extensions of its search monetization, and are likely to succeed. But others projects mean entering areas where Google doesn’t have much experience, and is taking a risk. With regard to those riskier areas, the key question for Google’s future is whether it can realize that losing is really one of the best assets the company has.
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